4Direction Developments Joins First Time Home Buyer Initiative at PropTech Connect

Shared 13 February, 2026

4Direction Developments has confirmed its participation in the First-Time HomeBuyer programme, launched in collaboration with Dubai Land Department and Dubai Economy & Tourism, during PropTech Connect held at the Grand Hyatt Dubai.

The programme was marked by an official signing ceremony and is designed to support first-time home buyers by introducing clarity, structure, and priority access within a regulated framework, helping first-time buyers move from intention to ownership with greater confidence. Today’s first-time buyers represent a broad and evolving audience, including young professionals entering the property market, long-term residents transitioning into ownership, and new arrivals choosing Dubai as their long-term home.

The programme reflects Dubai’s wider commitment to sustainable growth and responsible home ownership, underpinned by transparency, data, and strong market fundamentals.

Waseem Akram, CEO, 4Direction Developments, said, “For first-time buyers, the biggest challenge isn’t intent, it’s uncertainty. This initiative helps remove that uncertainty by giving first-time buyers clarity, priority structure, and confidence at the point where it matters most. At 4Direction Developments, we’re proud to be part of this government-led programme that supports thoughtful, long-term home ownership in Dubai.”

Through its participation, 4Direction Developments reaffirmed its support for government-led initiatives that strengthen trust, transparency, and long-term resilience across Dubai’s real estate sector.

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