New Partnership Launches Homebuying Accelerator Program

As housing affordability hits generational lows and the average age of a first-time buyer reaches 38, Nestment and The Keyes Company (Keyes) are teaming up to bring a new solution to Florida. NestGen, a proven, free 5-week homebuying accelerator launched by Nestment, expands to the Sunshine State in its first-ever full-service regional partnership, with Keyes bringing its generations of local knowledge and entire Family of Services to help. As one of the fastest-growing consumer real estate start-ups, over 82% of Nestment customers are first-time homeowners, and 64% of Nestment customers come from communities of color or first-generation immigrants.

The program, now accepting applications, begins May 21 for first-time Florida buyers who have considered purchasing in the near future. Participants will gain a 360-degree education in the homebuying process, from how much they should budget to creative buying strategies. Keyes experts in insurance, mortgage, property management and title will be available to participants for personal guidance throughout, helping attendees navigate the process with clarity and confidence.

“Buying a home in Florida is more challenging than ever—especially for young and first-time buyers,” said Christina Pappas, President of The Keyes Company. “NestGen creates a space where buyers don’t have to figure it out alone, with partners who are dedicated to helping them get into a home that works for them to start building generational wealth. With our team having helped people navigate Florida real estate for nearly a century, and Nestment mission-driven to unlock ownership for more folks, participants will get honest answers, expert insight, and a personal path forward.”

How It Works

The NestGen Florida program features weekly sessions led by Keyes and Nestment experts. Participants will:

• Learn what they need to get pre-approved for a mortgage
• Learn how to build a trusted team of agents, lenders, and insurance providers
• Analyze real properties and financial projections
• Explore affordability strategies like house hacking, co-buying, and rentvesting
• Understand property management and long-term ownership responsibilities

Some participants will be eligible for up to $25k in support toward their home purchase.

“We’ve always believed in the power of homeownership to create generational wealth,” said Niles Lichtenstein, CEO of Nestment. “In Florida, where affordability is a daily challenge, this partnership with Keyes brings buyers the support they need—across every piece of the puzzle, and every neighborhood in the state.”

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