eUROPE 2025 SPEAKER

Simon Dawson, CRO, Outra

Simon Dawson, CRO, Outra

Bio:

Simon is a data-focused leader with over 20 years of experience delivering compliant commercial data strategies in tightly regulated environments like the SRA and FCA. Simon is responsible for leading the Outra data services business, combining property and household behaviour data to predict key life events, such as ‘propensity to move’; understand market dynamics in terms of ‘on-market events’, and reach precision profiled audiences with a ‘propensity to buy
Simon’s LinkedIn:
Simon is a data-focused leader with over 20 years of experience delivering compliant commercial data strategies in tightly regulated environments like the SRA and FCA. Simon is responsible for leading the Outra data services business, combining property and household behaviour data to predict key life events, such as ‘propensity to move’; understand market dynamics in terms of ‘on-market events’, and reach precision profiled audiences with a ‘propensity to buy

Bio:

Outra’s Website and LinkedIn:
Outra property data can reshape the way you connect with people. It goes beyond basicdemographics, offering a clear view into how consumers live, what they value, and what they aspire to. When you know where someone lives, how long they’ve been there, and when they are moving home, you can deliver messaging that feels tailored, not generic. It’s a solution for addressability, giving the ability to reach the right person, at the right time; seamlessly, intelligently, respectfully. It’s not about pushing generic messages; it’s about creating meaningful engagement and delivering on your goals more efficiently.
About Outra:

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