Rightmove has built and submitted an app to launch in ChatGPT. The Rightmove app in ChatGPT will begin as an experiment, designed to understand how consumers want to engage with property in this very early discovery stage. The app will allow users to discover properties across sale and rental, including new homes and built-for-rent properties where relevant, using conversational language directly within the ChatGPT interface.
Rightmove launched a beta version of its own conversational search on-site, helping home-movers describe what they’re looking for in their own words and with access to all the tools directly on its platform. This followed the introduction of the ‘AI Keywords’ search feature on mobile apps and ‘Style with AI’ that lets people visualise the potential of a property.
Tarah Lourens, Chief Technology and Operations Officer at Rightmove, said: “We’re constantly innovating to evolve the Rightmove home-moving experience, increasingly using AI to enhance the property search experience by leveraging our market-leading data, with the UK’s largest selection of homes. We are excited to see how these products help to drive discovery as well as specification of interest, both of which bring useful value to our agent and developer partners.”
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