“Baltic Classifieds Group” (BCG) expands its service offering with a strategic move—acquiring and integrating the real estate services platform UNTU.lt into its group.
Over five years of operation, UNTU.lt has become the leader in digital real estate valuation services in Lithuania. This platform allows users to precisely determine the value of their existing or prospective real estate assets, enabling data-driven decision-making rather than relying on guesswork.
Moreover, UNTU.lt serves as a key source of leads for real estate brokers and plays a crucial role for users unsure of which broker to choose. The platform simplifies the selection process by offering a convenient and transparent way to connect with the right real estate professionals.
With this acquisition, the synergy between BCG and UNTU.lt will enhance the efficiency of data-driven services for users and brokers alike while further accelerating the digital transformation of the real estate market.
“This acquisition is a significant step in our mission to provide greater value to the market and improve transparency. Data-driven products perfectly complement our existing services, including online classifieds platforms. Integrating UNTU.lt into our ecosystem will broaden the range of services available to users and create more opportunities in the real estate sector,” said Justinas Šimkus, CEO of Baltic Classifieds Group.
Baltic Classifieds Group – The Leading Classifieds Platform in the Baltics
“Baltic Classifieds Group” is one of the largest online classifieds groups in the Baltic region, operating well-known platforms in Lithuania, Estonia, and Latvia. These platforms cover real estate, automotive, job listings, and general classifieds, offering users convenient and efficient online marketplaces.
Since 2021, the group’s shares have been listed on the London Stock Exchange, with a current market valuation of approximately €2 billion. In 2023, BCG was recognized as Lithuania’s third technology unicorn.
“Baltic Classifieds Group” continuously expands its services and invests in platform functionality to ensure high-quality services and innovative solutions. The company is dedicated to enhancing the experience for both private users and business clients while actively promoting sustainability, supporting the growth of the secondary market, and encouraging responsible consumption.
(This article was originally posted in Lithuanian)
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