eUROPE 2025 SPEAKER

Charlie Helander, Head of Performance Marketing, Outra

Charlie Helander, Head of Performance Marketing, Outra

Bio:

Charlie is a seasoned performance marketing lead with deep expertise in paid social, known for running campaigns that not only perform but scale. He’s worked across a range of industries, using data-driven strategies to boost visibility, engagement, and conversions. With a sharp eye for creative execution and a collaborative approach, he makes complex marketing challenges feel simple—and delivers results that clients trust.
Charlie’s LinkedIn:
Charlie is a seasoned performance marketing lead with deep expertise in paid social, known for running campaigns that not only perform but scale. He’s worked across a range of industries, using data-driven strategies to boost visibility, engagement, and conversions. With a sharp eye for creative execution and a collaborative approach, he makes complex marketing challenges feel simple—and delivers results that clients trust.

Bio:

Outra’s Website and LinkedIn:
Outra property data can reshape the way you connect with people. It goes beyond basicdemographics, offering a clear view into how consumers live, what they value, and what they aspire to. When you know where someone lives, how long they’ve been there, and when they are moving home, you can deliver messaging that feels tailored, not generic. It’s a solution for addressability, giving the ability to reach the right person, at the right time; seamlessly, intelligently, respectfully. It’s not about pushing generic messages; it’s about creating meaningful engagement and delivering on your goals more efficiently.
About Outra:

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