eUROPE 2025 SPEAKER

Jeff Dewing, Group CEO, Cloud

Jeff Dewing, Group CEO, Cloud
Who does Jeff look forward to meeting?
Jeff is hoping to meet with enterprise clients, channel partners, investors and asset managers, who recognise the need to create dynamic, real-time asset ecosystems, to replace static asset lists with actionable insights.
He looks forward to discussing how systems like Mindsett, can drive down cost, while enabling both ESG compliance, and tenant satisfaction – benefiting the entire real estate value chain.

Bio:

Jeff Dewing has always differentiated himself by doing the opposite of his competitors. Jeff is an International Energiser, Top 50 Workplace Leader, the No.1 best-selling business author of Doing the Opposite, and the CEO of Cloud & Mindsett. Their tech has disrupted a £200 billion industry and they’ve been named Queens Award winner for Innovation (2019) and a global leader in IoT-enabled predictive maintenance by Gartner. Jeff left school at 16, working his way up the ranks as an engineer to owning a successful multi-million-pound business (and football club) but lost it all, having only £7.60 in his bank account. Despite this, Jeff managed to turn his life around, learnt to code and started a new business from his garden shed building it to £70M turnover. He’s spearheading the technological revolution, now using game-changing tech to support businesses achieve net-zero and Cloud has a projected valuation of £250m by 2027. Jeff is a regular business commentator in the media and has been featured in The Times, Financial Times and BBC, where he discusses current business affairs and his perspectives on workplace culture. In addition, Jeff hosts his own podcast Doing the Opposite: Business Disruptors where he speaks to the entrepreneurs and top-level business executives who refuse to play within the traditional rules of business and instead, ‘do the opposite’ to create lasting legacies. As headline sponsors at this year’s event, Jeff and his colleagues, are seeking to co-create a PropTech ecosystem that drives efficiency, sustainability, and tenant value. Fragmented data (e.g., inaccurate asset lists) has long hindered PropTech’s potential and collaboration is the answer.

Jeff’s LinkedIn:
Jeff Dewing has always differentiated himself by doing the opposite of his competitors. Jeff is an International Energiser, Top 50 Workplace Leader, the No.1 best-selling business author of Doing the Opposite, and the CEO of Cloud & Mindsett. Their tech has disrupted a £200 billion industry and they’ve been named Queens Award winner for Innovation (2019) and a global leader in IoT-enabled predictive maintenance by Gartner. Jeff left school at 16, working his way up the ranks as an engineer to owning a successful multi-million-pound business (and football club) but lost it all, having only £7.60 in his bank account. Despite this, Jeff managed to turn his life around, learnt to code and started a new business from his garden shed building it to £70M turnover. He’s spearheading the technological revolution, now using game-changing tech to support businesses achieve net-zero and Cloud has a projected valuation of £250m by 2027. Jeff is a regular business commentator in the media and has been featured in The Times, Financial Times and BBC, where he discusses current business affairs and his perspectives on workplace culture. In addition, Jeff hosts his own podcast Doing the Opposite: Business Disruptors where he speaks to the entrepreneurs and top-level business executives who refuse to play within the traditional rules of business and instead, ‘do the opposite’ to create lasting legacies. As headline sponsors at this year’s event, Jeff and his colleagues, are seeking to co-create a PropTech ecosystem that drives efficiency, sustainability, and tenant value. Fragmented data (e.g., inaccurate asset lists) has long hindered PropTech’s potential and collaboration is the answer.


Bio:

Cloud’s Website and LinkedIn:
Founded in 2011, Cloud was started in a garden shed with minimal capital. Jeff transformed the business into a £70 million leader in PropTech, using innovation, resilience, and grit. Cloud is an award-winning facilities management solution designed to deliver guaranteed best value from FM expenditure through innovative technology, industry expertise, and process efficiency. The platform provides real-time visibility into performance, finance, and compliance across entire estates, enabling clients to maintain full control and transparency. Cloud’s AI-powered technology, presented in a product called ‘Mindsett’, integrates with existing systems, creating a shared knowledge-base for Facilities Management and beyond. Recognised by BusinessCloud’s PropTech 50 and Gartner for its IoT-enabled predictive maintenance capabilities, Cloud streamlines communication between clients, account managers, helpdesks, and the supply chain, eliminating delays and reducing errors. With simplified reporting, lower total costs, and maintained service quality, Cloud supports some of the UK and Europe’s most recognisable retail, food, and leisure brands and is actively expanding into new sectors. Through Cloud’s leading solution, clients have brought the long dreamt of concept of predictive maintenance, to a reality. By utilising Mindsett, Cloud’s clients have eliminated the guesswork in Facilities Management, reducing costs and downtime.
Anticipating failures and optimising replacements, Cloud’s Mindsett drives resilience and net-zero goals – a blueprint for future-proofing real estate portfolios.

About Cloud:

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