Key topics addressed:
1) Where are we now – How far along are we? Why are some developers suffering and others doing well?
2) Problem to solve – Current macroeconomic consideration and what to do about it? How has consumer behaviour changed in the last 5 years?
3) Into nitty gritty – What is digitization’s impact on sales, marketing?
4) Action point – What hurdles need to be overcome for developers and property managers to maximise asset value through their digitization strategy?