Rajat is the Global Chief Digital & Technology Officer at Soho House, where he leads teams across Digital, Data, CRM, Cybersecurity, and Enterprise IT. Under his leadership, Rajat has driven transformative initiatives, including launching a proprietary technology platform (now licensed), unlocking new revenue streams, cultivating a data-driven investment culture, and elevating customer experiences. He played a crucial role in the company’s IPO and post-IPO strategies, focusing on Customer Lifetime Value growth, AI-led automation, hyper-personalisation at scale, and seamlessly integrating digital and physical experiences. Over the past two years, Rajat has spearheaded a comprehensive data and AI transformation, building the function from the ground up in a culture where data was previously undervalued. His achievements include implementing Snowflake-based infrastructure, establishing global teams across London and India, and deploying over 10 AI use cases—ranging from churn prediction and sentiment analysis to GPT-driven email responses and real-time profitability tracking. These innovations have delivered measurable gains in productivity and operational efficiency. Before joining Soho House, Rajat held pivotal roles at Accenture, where he led multi-million-pound technology transformation programs for Fortune 500 companies spanning industries such as Retail, Luxury, Travel, Telecoms, Media, and Healthcare. Academically, Rajat holds a PhD in Artificial Intelligence and regularly guest lectures at the London School of Economics. He also contributes to corporate and charitable boards, including The Coronation Project by King Charles, showcasing his commitment to impactful leadership beyond his professional scope. Widely recognized for building high-performing, highly retained teams, Rajat combines strategic vision, pragmatic problem-solving, and a relentless focus on delivering tangible business outcomes.
