MIDDLE EAST 2026 SPEAKER

Sherif Saleh, CEO, MountainVIEW International

PropTech Connect » Speakers Middle East » Sherif Saleh, CEO, MountainVIEW International

Bio:

Sherif is a well-rounded business practitioner with extensive marketing & management experience with top global & local companies in the Middle East & Africa region. He has a unique mix of experiences with real estate development & fast moving consumer goods. During the past ten years, he played a significant role in two of the major real estate turnarounds in Egypt with companies that have multi-billion dollar investments. He is currently the CEO of Mountain View International overlooking the global business expansion with real estate developments in new territories as well as leading major public-private partnerships with a business exceeding 2 billion dollars in annual sales. Previously, he was Co-CEO of Egyptian real estate developer Misr Italia Properties for residential projects. His roles with top global multinational companies included working as Region Marketing Manager for PepsiCo Middle East & Africa based in Dubai. Prior to that, Sherif was the Head of Marketing for Danone Premium Beverages Middle East & India, Regional Brand Manager for Coca-Cola Middle East and Regional Brand Manager for Unilever North Africa, Middle East & Turkey. He started his career in 1999 with the marketing consultancy, Marketing Mix, where he worked with many big local brands on their turnaround journeys.Over the years, he received several company performance and achievement awards forgrowth and market share gains. Additionally, his work received several awards such as the International Advertising Association’s (IAA) INTERAD V, AUC Annual Advertising Award, Dubai Lynx Golden Award and was nominated for the Cannes Lions Award. Sherif is a 2023 alumnus of Harvard Business School. He also holds a prior MBA degree from Georgia State University and a bachelor’s degree in Business Administration from The American University in Cairo. He is also a founding member in the International Social Marketing Association and is Vice Chairman of the Board of Nahdet El Mahrousa NGO, one of the major players in the social entrepreneurship ecosystem in Egypt.

Sherif’s LinkedIn:

Bio:

MountainVIEW International’s Website and LinkedIn:

Driven by innovation, Mountain View for development and real estate investment is among Egypt’s leading private property development companies. Specialized in developing first-tier residences and resorts, Mountain View boasts over ten projects across Egypt, in some of the country’s most prime locations, including East and West Cairo, the Red Sea Coast, and the North Coast. Equally attracting local and international investors, Mountain View upholds international standards of quality and works together with highly qualified engineering and design firms and consultants to deliver projects that innovate to enhance the users’ experience. Be it a distinct theme, world-class landscaping or the use of the latest technology, Mountain View’s projects are unmatched both in value and quality. True to its ethos, Mountain View’s work does not end upon the completion of its projects. The firm works with top property and community management companies and appoints them as estate managers, to ensure thriving livelihoods across all of its developments.

About MountainVIEW International: