EUROPE 2026 SPEAKER

Guzman de Yarza Blache, Head of Workplace Strategy, JLL

Guzman de Yarza Blache, Global Design Strategy Head, JLL, speaker profile at PropTech Connect

Bio:

Guzman de Yarza Blache is the Head of Workplace Strategy at JLL. Guzman is a world-renowned expert in workplace psychology and architectural strategy, focusing on how the design of physical space can transform organizational performance.

He is an architect and academic who advises global corporations on the “Future of Work.” Guzman specializes in creating innovative, human-centric environments that foster collaboration and creativity, ensuring that physical offices remain critical strategic assets in a hybrid world.
Guzman’s LinkedIn:
Guzman de Yarza Blache is the Head of Workplace Strategy at JLL. Guzman is a world-renowned expert in workplace psychology and architectural strategy, focusing on how the design of physical space can transform organizational performance.

He is an architect and academic who advises global corporations on the “Future of Work.” Guzman specializes in creating innovative, human-centric environments that foster collaboration and creativity, ensuring that physical offices remain critical strategic assets in a hybrid world.

Bio:

JLL’s Website and LinkedIn:
JLL (Jones Lang LaSalle) is a global financial and professional services firm specializing in real estate. A Fortune 500 company, JLL helps real estate owners, occupiers, and investors achieve their business ambitions through data-led research and specialized property services across 80 countries.

The firm is at the forefront of the “Future of Work,” advising global corporations on workplace strategy and digital transformation. JLL is committed to a sustainable future, utilizing PropTech to drive net-zero carbon goals and enhance the social and environmental performance of the built environment.
About JLL:

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