EUROPE 2026 SPEAKER

Jenny Naylor, Managing Director, Brand Atlas

Jenny Naylor, Managing Director, Brand Atlas

Bio:

Jenny Naylor is the Managing Director of Brand Atlas, a specialist consultancy focused on the strategic positioning and branding of global real estate assets. Jenny advises some of the world’s most prestigious developers and investors on how to create destinations that resonate with a modern, global audience.

She is a specialist in placemaking and the “Experience Economy.” Jenny works at the intersection of architecture and brand identity, ensuring that large-scale urban developments provide a unique sense of place that drives long-term economic and social value.
Jenny’s LinkedIn:
Jenny Naylor is the Managing Director of Brand Atlas, a specialist consultancy focused on the strategic positioning and branding of global real estate assets. Jenny advises some of the world’s most prestigious developers and investors on how to create destinations that resonate with a modern, global audience.

She is a specialist in placemaking and the “Experience Economy.” Jenny works at the intersection of architecture and brand identity, ensuring that large-scale urban developments provide a unique sense of place that drives long-term economic and social value.

Bio:

Brand Atlas’s Website and LinkedIn:
Brand Atlas is a strategic consultancy specializing in the branding and destination-positioning of large-scale real estate projects and urban precincts. The firm helps global developers and investors create meaningful identities for their physical assets, turning buildings into destinations.

The company focuses on the “Experience Economy,” using research and creative strategy to drive footfall and social value. Brand Atlas works at the intersection of urban design and marketing, ensuring that high-profile developments achieve long-term commercial success through a unique and authentic sense of place.
About Brand Atlas:

Join us at Europe's Largest Real Estate Tech Event

Last chance:

Tickets to Europe's Largest Real Estate Tech Event available from £132.

*Offer ends on Friday, 7th February.

Closer to the event, tickets will go up to £1,095.

*Offer ends on Friday, 7th February.

PropTech Connect

Gain Access to the Newsletter